A Variety of Services to Regional Manufacturers
Situation:
As an Industrial Resource Center (IRC), MANTEC serves nine counties in South Central Pennsylvania, offering a variety of services to regional manufacturers that include sales and marketing support, process improvement, manufacturing technology, and workforce engagement. Over time, the organization’s website had become outdated and was no longer able to keep pace with the needs and demands of the industries it served.
Solution:
Wavelength redesigned the MANTEC website to deliver consistent branding using its established colors, fonts, and messaging and provided logical page layouts that guide visitors down a direct path to the information they seek. Simple calls-to-action connect manufacturers with MANTEC specialty advisors who are matched to their industry and needs. Content is also crafted to speak to different kinds of manufacturing audiences. The new website included basic training for MANTEC on how to continue to maintain and update the website on their own, giving them complete control once the project was complete.
Web deliverables:
- Redesign
- Consistent use of established branding
- Logical user-friendly page layouts that guide visitors down a direct path to the information they seek
- Simple calls-to-action
- Content crafted to speak to different kinds of manufacturing audiences
- Basic training for MANTEC on maintaining and updating the website
Are you wondering if your website is holding back your company’s success?