Wavelength collaborated with Datum’s internal sales and marketing teams to create a simple, seamless web experience for both Datum customers and dealers.
A robust marketing plan resulted in a strong brand and increased market sales within military, police and law enforcement, corrections, and campus safety.
Waning market share meant the company needed a total brand refresh, including an updated logo, website, and product literature. It also needed to identify new markets and develop new products in order to be competitive and grow within a tech-oriented marketplace.
While exploring potential vertical markets and target audiences, Wavelength worked with Three M Tool to identify barriers to success within its existing lead gen structure.
A custom machine shop needed to increase their clientele and sales with market diversification.
A small custom bearing manufacturer wanted to expand into the medical device market with a fairly low-budget.